Amid the thickest darkness of World War I, a luminous beacon of the magical inside the macabre.
BY MARIA POPOVA
“His face was wizened and wrinkled like a ripe walnut, and as he peered short sightedly at me out of his goggle spectacles I thought he was one of the goblins out of Grimm’s Fairy Tales.” This is how his nephew Walter remembers thirty-something Arthur Rackham (September 19, 1867–September 6, 1939) — one of the most creatively influential and commercially inventive illustrators of all time. The aesthetic accuracy of the then-teenager’s recollection may be suspect, but one thing is certain — Rackham was deeply animated by the Grimm spirit and was at the time consumed by the famed stories.
In 1900, seven years before he revolutionized the business of book art with Alice in Wonderland, Rackham set out to illustrate a special edition of the Brothers Grimm fairy tales. He had just met the painter Edyth Starkie, young Walter’s aunt, over a garden fence. Edyth, whom he would soon marry, not only influenced Rackham’s aesthetic but bolstered his confidence, encouraging him to deviate from tradition and develop a style all his own. It was in those early Grimm illustrations that Rackham began honing the singular sensibility for which he is now remembered and which has since influenced generations of artists.
By 1909, he had added 40 color plates to the line drawings from his first Grimm edition. In 1917, amid the thickest darkness of World War I, Rackham returned to the Grimms — those supreme patron saints of the magical inside the macabre. This time, he interpreted the centuries-old tales differently: Where his first edition had been unapologetically violent and grim, the new one radiated what the human spirit most needed amid the hopelessness, destruction, and desecration of the war — beauty, enchantment, charm, hope, even humor.
The result, of which I was fortunate enough to track down one of the few surviving copies, was Little Brother & Little Sister (public library) — a selection of the Grimms’ most beloved and hopeful tales, published in a lavish limited edition of 525 copies each signed by Rackham, who was already one of the most widely known and successful illustrators of his time.
Beginning with his Alice in Wonderland edition, Rackham had invented a new business model — each of his books was published in a small run of lavish, beautifully bound, signed, expensive gift copies, and a large run of affordable mass-market ones. But, like many pioneers, he was unprepared for his own success — the limited editions became so prized and popular that people were clamoring to own them despite the premium price, all but neglecting the standard editions. Rackham himself remarked:
There is such a fashion for publishing only limited editions that my books are in a rather curious position. The ordinary editions do not sell so large a number as of old, & the limiteds are vastly over-applied for.
And yet Rackham’s lamentation speaks to the ideal intersection of art and commerce — making something so beautiful and so valuable to people that it’s impossible for the artist to keep up with the demand.
My own copy came with this endearing inscription to a young Miss Evelyn Horton from her mother, bespeaking just how treasured Rackham’s books were and embodying his pioneering model of the gift book as an artifact and a loving gesture:
Complement Little Brother & Little Sister with the best illustrations of the Brothers Grimm in the century since Rackham, then revisit his visionary take on Alice in Wonderland.
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